Live has become a social network outlet instagram will also launch live

Live has become a social network outlet: Instagram will also launch a live broadcast of Sina Technology News Beijing time on November 11th afternoon news, the U.S. social photo sharing site Instagram’s upcoming live video broadcast service, joined the war in major social media company, with traditional TV programs for the audience. "We are very excited to live. We think this can strengthen the existing business." Instagram CEO Kevin Systrom (Kevin) said, "if you try to strengthen the relationship between the people I love and I, through live video is obviously a good way." Live video has become an important battleground for YouTube, Twitter, Snapchat and Instagram parent company Facebook. Facebook even regarded it as the core element of increasing the number of users and enhance user interaction. Facebook CEO Mark (Zuckerberg) said last week that the company will be in the "Application of our family," the priority to develop video features Mark. Facebook is through a variety of tests, the video will be placed in the core position of News Feed. Facebook Messenger chat service is also testing the new camera and video features, Instagram also launched a similar Snapchat Stories features, can be automatically deleted after a day. "People are making and sharing more videos, and we think it will become more and more important." Zuckerberg said at the Facebook conference call. Since May of this year, Facebook live video has grown 3 times, the company recently launched an ad to attract ordinary users to broadcast their daily lives. Facebook has said that its ordinary users to watch live video time to reach 3 times the number of other types of video. Midia Research analysts expect the Facebook live video to attract interactive video recording to achieve 6 times – this figure is steadily rising. The company is also trying to add advertising in live video. YouTube’s live video viewing volume has increased by 80% over the past year, and both Twitter and Snapchat have signed live agreements with the American Football League (NFL). Snapchat also said that in 2016 the first week of the opening of the Rio Olympics, a total of 49 million independent users to watch the Olympic Games through the platform. Instagram often to competitors from various functions, the company launched the Stories imitation Snapchat function, and has played a success — two months after the launch of Stories, the daily active users has exceeded 100 million, the format on Thursday for the first time a substantial upgrade. "If you are a company of CEO, suddenly there are 100 million people who use it every day."相关的主题文章: